I have mentioned some of these sites before, such as NeighborGoods, ShareSomeSugar and Swap, in previous posts, but this is a trend that must be taken seriously. Rachel Botsman and Roo Rogers have shared an extremely insightful view of how we are moving towards a world of sharing and renting, as opposed to owning (‘What’s Mine is Yours’ – well worth reading). It is changing a mind-set started in the 1950s of hyper-consumerism, where all our ills were swept under the carpet with just another purchase. So the old community activities and sharing were quietly eased out of the picture as we focused on number one (me, me, me). Technology is facilitating change and allowing cool sites such as ZipCar, Freecycle, thredUP, Ecomodo, Landshare and CouchSurfing to bring together people with a specific need (ie. somewhere to stay during a trip overseas) with those that have something to share (ie. a spare couch for travellers). What is most pleasing is that hard working people who gave up their leisure time and hobbies so that they could afford bigger houses and cars are now utilising the benefits of technology to claw back some of that valuable time. Back in the depression of the 1930s, President Roosevelt in the US shut down the country’s banks for a week, and many stores and practitioners were paid not in cash, but in home-grown groceries, batteries, oil and tobacco. Whilst we may not be heading back to the 30s, technology is helping to drive new thinking, where we don’t need to own a physical CD to listen to music, don’t want the DVD but want the movie; in other words, we want not the physical goods but the experience. Here is another, very relevant, quote from Bill McKibben, from his book Deep Economy: “For most of human history, the two birds ‘More’ and ‘Better’ roosted on the same branch. You could toss one stone and hope to hit them both. Now you’ve got the stone of your own life, or your own society, gripped in your hand, you have to choose between. It’s More or Better.” I like that.
The annual gadget extravaganza is under way in Las Vegas and thousands are there to digest the announcements. I read, and like, the term “intelligence of things” from the event, and manufacturers are upgrading their products with technologies such as GPS, internet and bluetooth to inject connectivity and new life into them. ”Everything connected” appears to be the trend and connectivity will spread beyond computer-related devices to everyday products such as meat thermometers and toasters. Hardware will be worthless without the app.
I am sitting in my office at home beavering away, and my wife is downstairs emailing me. Is the art of conversation disappearing? Dining room furniture sales are on the decline and technology has been blamed from some quarters, because we no longer eat together as families – everyone hunched over their laptops or mobile devices. Still, I can’t live without it, and I was amazed to see the first ever Apple fetch £130,000 at auction. I do love everything about Apple, plus bedtime reading has for now been replaced by good progess on Angry Birds! http://www.bbc.co.uk/news/uk-11825954
Just back from Crete, a great week of sun, relaxation and table tennis, and a week out from information overload. I did sneak a peek at IBM’s Smarter City however; impressed both with the website itself and the information on it, particularly on education. Take a look at thesmartercity.com.
How we consume is changing very quickly. In our non-stop world, with barely time to think, let alone face-to-face interaction, there is an opportunity. Digital content is expected for free in the modern internet era, and yet there is a lot of cash in the consumer pocket up for grabs – how, by enhancing our personal convenience. Save us time, make difficult choices easy, give us what we want, when and where we want it, and fast – make our lives easy and you could reap some real rewards.
I was early in saying that Netbooks would be a Christmas bestseller in 2008, and I make another bold statement in saying that the tablet (sample idea above) will be all the rage, especially if Apple announce one at the end of this month. A single device that does everything you could possible want online, and where you pay for access to music, movies and memory space in the cloud, is where we are heading. PDAs outsold laptops last year, and this one-device-for-all technology will be the next big thing, or at least one of them. 3D-TV for my home, not convinced, don’t like the glasses.
Read a great story in Wired UK about a guy who printed nearly US$7,000,000 in fake currency using home printers from his local computer store. Just goes to show how good the technology is in these machines. I wonder how many print cartridges he used. Don’t go getting ideas in your new year’s resolution list…



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